Check out the (10) new Courses from B Vibe - Butt Stuff Basics

Even with all of the attention anal play has been recently receiving, there is still a lot of stigma attached to one of the most mind blowing stimulations in the body. Our Butt Stuff Basics video series brings together some of the top pleasure-based educators in the field, sharing their knowledge and favorite tips to demysify and empower your anal exploration.

Welcome to Williams Trading University

The industry's first e-learning program

View the Most Recent Courses Here

New Course Content Released


Stay in the know with the Adult Industry and take the most recent e-learning courses here. Don't forget Williams Trading University has prize drawings every month

INTIMINAⓇ Intimate Care Line


Available Now At Williams Trading Co: INTIMINA  Intimate Care Line


Pennsauken - Williams Trading Co is pleased to announce the addition of the INTIMINA™ intimate care line from LELO™. The INTIMINA product range covers two essential areas of intimate care: Pelvic Floor Strengthening and Menstrual Care.


The Pelvic Floor Strengthening line is designed to help women prevent and overcome pelvic floor disorders, as well as tone and tighten their intimate area. 


The Menstrual Care line, the first of its kind, is a line of products that offer those born with vulvas the confidence, hygiene and comfort that is needed during a period.


“Health and Wellness products typically found in mainstream retailers are beginning to gain a foothold within the adult store marketplace. We have seen very positive sales results in these categories with menstrual cups, kegel training sets and dilators,” says Scott D, the Sales and Marketing Director at Williams Trading Co.



Available Now At Williams Trading Co: INTIMINA  Intimate Care Line


Pennsauken - Williams Trading Co is pleased to announce the addition of the INTIMINA™ intimate care line from LELO™. The INTIMINA product range covers two essential areas of intimate care: Pelvic Floor Strengthening and Menstrual Care.


The Pelvic Floor Strengthening line is designed to help women prevent and overcome pelvic floor disorders, as well as tone and tighten their intimate area. 


The Menstrual Care line, the first of its kind, is a line of products that offer those born with vulvas the confidence, hygiene and comfort that is needed during a period.


“Health and Wellness products typically found in mainstream retailers are beginning to gain a foothold within the adult store marketplace. We have seen very positive sales results in these categories with menstrual cups, kegel training sets and dilators,” says Scott D, the Sales and Marketing Director at Williams Trading Co.